Instagram is one of the most popular social media platforms out there, with over 1 billion monthly active users. And while it started out as a platform primarily for sharing photos, it has since evolved into so much more. With features like Stories, Live, Reels, IGTV, and Shopping, there are now multiple ways for businesses and brands to connect with their target audiences on Instagram.

So if you’re looking for ways to get more eyes on your content and grow your following, then keep reading. In this guide, we’ll share with you some of the best tips and strategies on how to get more views on your Instagram content.

1. Use hashtags

One of the best ways to get more views on your content is to use hashtags. When you use relevant and popular hashtags, your content is more likely to be found by users who are searching for that particular topic. And not only that, but using hashtags can also help you reach a wider audience beyond just your followers.

2. Use location tags

Another great way to get more views on your content is to use location tags. When you add a location tag to your content, it becomes discoverable by users who are searching for that particular location. This is especially useful if you’re trying to reach a local audience.

3. Use calls to action

A call to action is a great way to get more views on your content because it encourages your followers to take action. For example, you could add a call to action at the end of your caption that asks users to tag a friend or share your post. Or you could include a call to action in your stories that asks viewers to swipe up to learn more.

instagram on movile and desktop for more views

4. Collaborate with other users

Collaborating with other users is a great way to get more eyes on your content and grow your following. When you collaborate with another user, you can cross-promote each other’s content, which will help you reach a wider audience.

There are a few different ways you can collaborate with other users. One option is to do a shoutout for shoutout, which means you promote each other’s content to your respective audiences. Another option is to guest post on each other’s blogs or websites. Or you could even team up to create an Instagram giveaway.

5. Use relevant keywords in your posts

Using relevant keywords in your caption and bio can help you get more views on your content because it makes it more discoverable by users who are searching for that particular term. To find the best keywords for your content, you can use a tool like Google Keyword Planner or Ubersuggest.

6. Post during peak hours of use

Posting at peak times is another great way to get more views on your content. When you post during times when your audience is most active, you’re more likely to get engagement, which will help to boost your reach and visibility.

To find out when your audience is most active, you can use a tool like Insights for Instagram or Later. These tools will show you when your followers are online so that you can schedule your posts accordingly.

 

gif of some freshly painted nails being uploaded to instagram reels

Take-Home Tips for Creating Engaging Video Content:

1. Keep it short and sweet

People have shorter attention spans than ever before, so it’s important to make your videos as concise and engaging as possible. Try to keep your videos under 60 seconds if possible, and make sure they are packed with interesting information or visually appealing content.

2. Make use of visuals

A picture is worth a thousand words, and that definitely applies to video content as well. Use strong images in your videos to help you tell your story and get your audience’s attention.

3.Use video editing tools

The good news is that there are plenty of tools out there that can help you expedite the designing process and still give your slides the branded, professional look you crave. Bannersnack, Canva, and Adobe Spark are three easy-to-use tools we recommend when it comes to online design.

4. Use descriptive titles and captions

Just like with any other piece of content, it’s important to use descriptive titles and captions for your videos so people know what they’re about before they even watch them. Be creative and catchy to entice people to click on your video.

5. Use relevant hashtags

Hashtags are a great way to reach new people with your content, so make sure to use relevant ones in your videos. Do some research to find hashtags that are popular in your field or niche, and use them accordingly.

Conclusion

By learning how to use Instagram content effectively, you’ll be able to boost engagement with your followers and create a more compelling story that will keep them coming back for more. With these tips in mind, you’ll be sure to create engaging videos that will get more views and help you reach a larger audience. Good luck!

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