One of the primary currencies on TikTok is views.
Surfers “contribute” views by watching TikTok videos, content creators earn larger numbers of views by uploading great and enticing posts, and they then “cash in” the views for increased audiences, popularity, and importance on the social media platform. Lots of video views can translate into revenue, too, for influencers and others who have monetized their accounts.
Not all users want details about what they’ve watched, or other information about their TikTok presence, visible to random surfers or video creators, though.
There are many ways to customize what you (and others) can (and can’t) do on TikTok — and several of them give you control over the views you give and receive.
Here’s what you need to know.
Hiding Your Video Views
You can actually kill two birds with one stone here. Not only can you prevent creators from seeing that you’ve watched their TikTok content, but you can also keep them from knowing that you’ve checked out their TikTok profile.
- Open your profile screen by tapping the icon at the bottom right of the home screen.
- Tap the menu icon (three horizontal lines) at the top right of the profile page, and choose “Settings and privacy” from the pop-up menu.
- Choose “Privacy,” scroll down to “Viewers,” and tap the link.
- Toggle “Viewer history” to “off.” This action additionally prevents others from seeing your profile.
(You can also reach the “Viewer history” toggle by tapping the “Footprint” icon next to the menu icon on your profile, and then tapping the settings icon, which looks like a small wheel, at the top left of that screen.)
Be aware, though, that this action comes with a price. When you turn the setting off, it means that you can’t see who’s watched your videos or visited your profile, either.
Hiding Your View Counts
Believe it or not, not every creator is proud of the number of video views their TikTok posts have racked up. They might be extremely protective of their privacy and don’t want anyone to know anything about the popularity (or lack of popularity) of their videos, or may simply be producing content for the love of the art rather than to get into a “competition” for views.
If you’re one of those people, simply go to the “Privacy” screen as described above, select “Post views,” and toggle “Post view history” off. If you later realize that you enjoy seeing the view counter climbing after you upload a great video, though, you can just reverse the action by turning the view history counter back on.
About the Author
Peter Hasselworth is a contributor at iDigic, sharing valuable insights about Instagram growth and social media marketing strategies.