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Expert insights, strategies, and updates to help you master Instagram and achieve your social media goals.

BSF: On TikTok, It Means What You’d Probably Think It Does

Many of the acronyms you see regularly on TikTok are impossible for most people to decipher. OOMF? BBL? BDE? How could any ordinary TikTok user make a reasonable guess about their meanings? (If you’re wondering, they stand for “one of my followers,” “Brazilian butt lift,” and “big d—k energy,” respectively.) When you see the term […]

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Bored With TikTok Videos? Check Out Live Streams Instead

When you log onto TikTok, you’re automatically taken to your For You page (FYP), where you can view random TikTok posts from an endless assortment of users. You might immediately open your Following feed instead, to see the new content your friends and other like-minded TikTok followers have posted. After a while, though, TikTok videos […]

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Adding Your Location To TikTok Posts: It’s Simple To Do

Have you ever wondered why some people’s TikTok videos show where the content creator was posting from — but yours don’t?It’s only because they know how to add their location when they upload their TikTok content, but you haven’t learned how to do it yet. Location information isn’t crucial for a video to earn a […]

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A Mysterious New Icon On TikTok: The “Yellow Eye”

It doesn’t take long for new TikTok users to figure out what many of the app’s icons represent. Tapping the red heart indicates that they liked a post, as it does on most social media platforms. The bookmark lets them “favorite” a TikTok video; three dots in a thought bubble means “comment”; the sweeping right […]

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A Common TikTok Scam: “Look Who Died In An Accident”

It’s heartbreaking when someone dies in an accident, needless to say. It was particularly horrific in April of 2025, when a two-year-old baby regularly featured in viral TikTok videos was killed in a car crash, and his parents were seriously injured. Preston Ordone was known as the “OK Baby” in the videos. Whenever adults gave […]

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A Common Term With A Different TikTok Meaning: Mid

What does “mid” mean? Fans of Gordon Ramsay’s cooking shows are used to hearing him use the word “mid” as an abbreviation for “medium,” particularly when it comes to the ideal temperature of a steak: mid-rare. The “midpoint” of a line is exactly halfway between its beginning and end. Dictionaries define “mid” as “the part […]

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