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Expert insights, strategies, and updates to help you master Instagram and achieve your social media goals.

The Term “Bop” On TikTok — What Does It Mean?

When you see or hear the word “bop” being used on TikTok, it doesn’t refer to a cartoon character “bopping” someone on the head (or the noise that the action creates). What it does refer to depends on the context of a TikTok video or a comment on the app. “Bop” used by itself can […]

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The Many Ways You Can Follow Someone On TikTok

Building a large TikTok fan base is the ultimate goal for many content creators on the social media platform. They try to rack up as many TikTok followers as possible because a high follower count is the key to the popularity, importance, and monetization of an account. The majority of TikTok users, though, use the […]

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The Holy Grail For TikTok Influencers: Getting Sponsored

Many would-be TikTok influencers, when dreaming about making big bucks by posting on the social media platform, think about building a huge fan base and then getting paid a fixed amount per 1,000 views. That’s not really how it works anymore — and it’s not how the biggest TikTok celebrities earn millions of dollars a […]

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The Color Test: Early 2020s TikTok Trend Still Around Today

Quizzes and tests have always been popular online, whether they allow you to take trivia challenges or (supposedly) evaluate your personality. They’re one of the most common ways that marketers attract clicks on websites and social media platforms. One test that took TikTok by storm in 2021 and 2022 is still being discussed by TikTok […]

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The AI Filter On TikTok: Uses And Cautions

Artificial intelligence has invaded, and its effects are almost impossible to avoid. People fear that AI may take their jobs. Students are using AI to write their papers (and teachers are going crazy trying to detect AI use). Experts are both praising and denouncing the potential benefits or negative effects of AI. You can’t do […]

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The Acronym “SA”: What Does It Mean In TikTok Videos?

TikTok can often feel intimidating. It’s not just that the social media platform has more than two billion users, 83% of whom regularly upload new videos. It’s not just that there are 16,000 new TikTok videos added to the app every minute. It’s not just that it can be extremely difficult, at least for a […]

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