Almost all major social media platforms have added Stories sections in recent years, patterned after the Snapchat feature that was a big hit when introduced in the mid-2010s. They share the same basic features, too, including a very short lifespan before the content disappears forever (except for Pinterest Stories and YouTube Shorts, which stay live […]

Music is one of the elements that makes TikTok special to most of its users, particularly younger ones. TikTok users are more likely to find and share new music than those on any other social media platform, music “superfans” are almost twice as likely to use the app, and almost 84% of songs that hit […]

TikTok users often seem to have their own language only somewhat related to English. Terms and acronyms like GYAT, lowkey, BDE, and “hawk tuah” are just a few examples. Some have different meanings on the social media platform than they do in everyday conversation, some are indecipherable to outsiders, and some are definitely NSFW (not […]

Photo carousels are more commonly seen on Instagram than they are in TikTok feeds. That may be because the TikTok feature was introduced much later than Instagram’s, in 2022. TikTok’s version allows users to create more entertaining slideshows, though. In “photo mode,” TikTok users can upload as many as 35 images from their camera reels […]

TikTok Live is becoming an extremely popular feature on the social media platform. Recent surveys show that 62% of TikTok users would rather watch Live streams than regular TikTok videos, and that one out of every five people who watch live streams does it on TikTok. Content creators take all sorts of approaches to entertaining […]

Whether it’s called bookmarking or favoriting, one of the great features of most social media platforms is the ability to highlight videos you’ve enjoyed, so you can quickly find them again without a long and sometimes fruitless search. It’s easy to do on TikTok. You hit the “Favorite” icon (it looks like a bookmark) on […]